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Caring for ageing family members is no longer a side issue for employees. It's a workforce strategy.
CuidadIA connects social innovation with measurable business results.
Ageing isn't just a societal shift. It's reshaping what your workforce needs from you.
Solutions for older adults need more than a functional product. They need sensitivity, ethics, and a long-term view.
Our conversational AI works through traditional phone calls, landline or mobile. No apps, no internet, no complex devices.
If they can answer a phone, they can use CuidadIA.
We don't just act in emergencies. We detect mood changes, unwanted loneliness, and early signs of cognitive decline through voice analysis.
We've shown that most users see their sense of loneliness reduced.
The silver economy connects naturally with corporate responsibility. CuidadIA is the strategic partner to turn those values into results.
Reduced claims through active prevention, and increased lifetime value of senior customers.
Better quality of care through constant cognitive stimulation and non-intrusive emotional monitoring.
Support programmes for employees with dependent family members, reducing stress, presenteeism, and absenteeism.
Caring for ageing parents is no longer invisible on the balance sheet.
Lost every year in the US in productivity, due to employees with eldercare responsibilities (AARP).
of employers recognise that caregiving affects employee performance (AARP).
The median caregiver subsidy already offered by employers moving on this (Mercer, 2025).
Our platform gives HR and ESG teams a real-time dashboard to track the wellbeing of employees with ageing family members, and the return on their benefits policies.
Technology in service of transparency: concrete data showing the real impact of care benefits, not promises.
An advanced conversational AI that detects loneliness and cognitive decline positions the company as a reference in socially responsible innovation.
No app, no internet: just the phone people already have.
A 74% reduction in family anxiety turns the benefit into something employees actually feel, not just something they read about in an HR email.
The data from CuidadIA's pilot across four Andalusian provinces speaks for itself.
Users maintaining daily contact with the service from month one.
People who maintain their autonomy thanks to ongoing companionship.
Reduction in perceived loneliness among pilot users.
Reduction in anxiety among family carers, in other words, your employees.
CuidadIA offers a real benefit, at a cost that fits any plan.
| Option | Cost | Scope |
|---|---|---|
| Traditional long-term care insurance | High | Long-term coverage, doesn't solve day-to-day loneliness |
| Generic wellbeing programmes | Variable | Useful, but don't reach the ageing family member |
| CuidadIA | From €39/user/month | Calls the family member every day, with nothing for the employee to manage |
CuidadIA isn't proposing a closed commercial relationship, but an open collaboration with organisations that share a vision of the future built on care.
We're looking for partners who want to co-develop solutions, contribute sector expertise, and help lead a new standard of digitally-enabled human care.
Works on the phone people already have
Strict GDPR compliance, already tested in real settings
Fits into any existing benefits plan